Strategic Partnership to Grow the Value of Your Business

At Athena, we partner with women-owned businesses and leadership teams to increase enterprise value and prepare for successful exits. Our services are tailored, hands-on, and built around the real challenges you face as a founder or partner.

From strategic planning to sales, finance, leadership, and operations, we help you align your entire business with where you want to go next.

Our services

Strategic Business Partnership

We provide one-on-one strategic guidance to help you make smarter decisions and build a stronger company. As your Strategy Partners, we help you identify growth opportunities, address roadblocks, and create a clear path forward. Whether you are navigating uncertainty or preparing for a major transition, we bring structure, insight, and support.

Leadership and Team Development

Strong leadership and cohesive teams are essential to growth. We work directly with founders, leadership teams, and business partners to strengthen communication, align goals, and create a culture of trust and accountability. From executive coaching to conflict resolution and role clarity, we support the people at the heart of your business.

Sales Enablement

We specialize in building and optimizing sales functions that support scale and drive long-term value. Our team helps you clarify your offer, improve your sales process, create playbooks, and train your team to sell with confidence. Your sales strategy should support your growth goals and increase your company’s value. We make sure it does.

Operational Efficiency

Your systems should support your growth, not stall it. We assess and improve your operations to increase productivity and reduce waste. From process mapping to team workflows and project management tools, we help you run a business that is efficient, scalable, and ready for what’s next.

Financial Strategy & Planning

You cannot grow what you cannot see. We help you build financial strategies that support growth and prepare you for exit. Our work includes budgeting, forecasting, financial modeling, and translating numbers into clear action. With better visibility comes better decisions—and a more valuable business.

Growth Strategy & Planning

You have a vision for what comes next. We help you get there. Athena partners with you to design and implement growth strategies that align with your market, your leadership capacity, and your long-term goals. We bring clarity to complex decisions and help you scale with purpose and direction.

Exit Planning (CEPA Certified)

We help founders and partners prepare for a successful exit—on their own terms. Whether you are years away or ready to start the transition now, we guide you through the exit planning process with expertise and care. Cristy is CEPA certified and brings deep experience in helping owners improve valuation, manage succession, and get buyer-ready.

Partner Handshake

Partnership Alignment

When two or more owners are involved, clarity and alignment are critical. We support business partnerships through vision setting, role definition, and conflict resolution. Whether you are just forming a partnership or working through tension in an existing one, we help you strengthen collaboration and make decisions that support your shared future.

What It’s Like to Work with Us

“Aggie and Cristy are the absolute BEST!!! I've owned my business for over 10 years and what they have taught me in the past 3 years has been priceless. I cannot say enough good things about them. Not only in regards to their work, but especially as human beingS. They are top notch and I couldn't be more happy with our work together.”

— Client

Aggie and Cristy in their ski gear posing with a client on the slopes - everyone is smiling

Let’s Talk

If you’re ready to grow the value of your business and want a strategy team in your corner, let’s get started.